As I mentioned in my 2010 End of Year post, it’s been a crazy year for Outer Level. Adding two new products (Knapsack and LicenseKeeper for iPhone) and jumping in to Apple’s new Mac App Store has kept me really busy. So busy that I’ve been struggling to get everything done that I need to. [...]

Over the past three years Outer Level has been selling LicenseKeeper almost exclusively through our custom built online store. It was built quickly and supported one product and only one payment method. The store accepted payments by sending customers over to PayPal‘s website using their standard payments system which was hard to brand and was [...]

Inspiring statement by Manton Reece on whether exhibiting at Macworld 2010 was worth it or not: I booked my flight the day I realized that the only reason not to go was because I could fail.

I’ve been following a relatively new blog about marketing indie Mac software, written by Dan Wood of Karelia Software (Sandvox). If you’re a software developer, you should definitely check it out. It’s filled with all kinds of experience backed advice. Dan’s latest post is an interview with a good friend of mine, Daniel Jalkut of [...]

Today, I realized that I’ve been in business for myself for nine years. It took a minute for that to sink in. Roughly nine years ago I quit my last full-time permanent job and went out on my own to do consulting. This was a decision based more on unhappiness with my situation than any [...]