Author: jtrainer

  • Entrepreneurial Proverbs

    I found this very well written list of Entrepreneurial Proverbs over on O’Reilly Radar this morning. There are some terrific tidbits of advice. I’ve read similar lists elsewhere, but this seems like one of the best I’ve seen in a while. My list of favorites: Momentum builds on itself Jump when you are more excited…

  • Seth Godin Speaks at Google

    Seth Godin, marketer extraordinaire, shares the video of his recent “All Marketers are Liars” presentation at Google. It works better when my friends use it too. If you’ve read some of his books, most of this information has already been covered. But, this 45 minutes serves as a really good summary and reminder of the…

  • Picking your micro-ISV niche

    Bob Walsh of Safari Software and author of Micro-ISV has a great article up on his My Micro-ISV blog mentioning some basic tips on selecting your business niche and product. His two main points: “Get off the Hype Cycle” and “Don’t write a product for programmers” both seem to be very smart things to keep…

  • Top 10: Things Keeping Me From My Micro-ISV

    1. The Day Job 8 – 10 hours a day. I earn a pretty decent hourly rate, I enjoy consulting, and I certainly need the income. But, that’s a ton of time away from working on my goals for a product-based company. This also consumes the most energy and leaves little left in the tank…

  • Sparkle: Self Updating Framework for Cocoa Applications

    Mac Geekery talks about a new Cocoa framework that allows Self-Udating Programs, For Free. Sparkle is a BSD-Licensed Open-Source framework for Cocoa applications that is literally drop-dead easy to use. This is perfect timing for me. Just this week, I started writing up some requirements that my next project will need as part of it’s…

  • Waterfall Conference

    I rarely attend conferences due to budget. Most of them aren’t worth the price and are a very expensive flight from Boston. However, this year I’m quite interested in Waterfall 2006. Looks like the topics and tutorials will be well worth the cost of travel to Cascade, Illinois. Anyone else going?

  • micro-ISV Releases New CRM Product

    Dimitris Giannitsaros of Rapid Signal has announced the first release of his new Customer Relationship Management product Magna CRM. Congratulations Dimitris!

  • Company Logo: A Designer’s Take

    Mike Rohde has posted a nice detailed follow-up to my Designing a Company Logo post from yesterday. What intrigues me is how fun this process can be, particularly for clients. All of the clients who have collaborated in their own logo process have commented on how much they enjoyed it. Knowing clients get a logo…

  • Procrastination

    Paul Grahm on Good and Bad Procrastination. Technorati Tags: GTD, procrastination

  • Company Logo

    Back in November, I hired Mike Rohde of Makalu Media to design my company logo. Outer Level has been a legal corporation since 2000, but until now I have put off creating a logo. Since most of my business has historically come through consulting agencies and personal contacts, I neglected the company image. I have…