Outer Level

Category: Business

  • LicenseKeeper Release Recap

    Releasing a 1.0 product is an interesting, exciting, and exhausting experience for a software developer. I can’t remember a time where I worked as many hours in such a small time span and was not only willing to do it, but couldn’t wait to jump out of bed every morning to get started. The craziest…

  • Sales Data on First 75 days of Wii Transfer

    Manton Reece has shared with us his sales data for the first 75 days of selling Wii Transfer. His graph clearly shows spikes (and dips) related to specific marketing and version release events. An interesting side note is that his beautiful graph was created with Keynote.

  • The Road to 2.0 – Part 1: Upgrades and Pricing

    Lee Falin has started a series on taking his product, Screen Mimic, to version 2.0. In this first part he describes how he determined his pricing scheme for new purchases and upgrades. He also shares a bit about his struggles with adding audio to his product. Good Stuff.

  • Bullfrog Download Statistics

    Sorry for the lack of updates, I’ve been busy, busy, busy. I promise this isn’t one of those “this is why I haven’t posted” posts. I hate those. Back on August 15 I promised an article showing the traffic and download numbers resulting from submitting Bullfrog to various shareware download sites. This sounded much easier…

  • Need a Company Name?

    Daniel Jalkut has the ultimate “Adjective Noun” company name generator. My favorites were: Marginal Technology Ugly Goblin Green Soup, Inc. Great entertainment, and useful too.

  • Flying Blind

    Last year I successfully developed and released the first version of my game, Bullfrog. Looking back, I believe the two big factors in the success of that project were creating a project plan prior to having anything more than a rough idea of what the game was about and being limited to a hard deadline…

  • Organization of Independent Software Vendors

    ISVs unite! The OISV looks like a great idea. It offers a central place for independent software vendors to share knowledge and experience and to learn from others. The OISV is a co-operative of software developers, marketers, distributors, and retailers that combine their thoughts and ideas to create better software and practices for everyone. The…

  • MyMicroISV: Selecting a Product Idea

    My MicroISV has published a nice brief article on how to choose your product idea. Of most interest to me was the point: Make sure that you start with a large pool (50+) of product ideas. The quality of your final product selection is directly proportional to your starting number of ideas. This makes good…

  • Outer Level featured on MakulaMedia Logo Portfolio

    Mike Rohde has put together a design portfolio of some of the business logos the he and his company MakulaMedia have designed. Outer Level‘s logo is prominently featured along with some other very nice Micro-ISV logos.

  • 10 Stupid Small Business Mistakes

    Steve Pavlina on 10 Stupid Mistakes Made by the Newly Self-Employed: 1. Selling to the wrong people. I’ve done this. Boy, does this hurt the bottom line. A few years ago, I tried to enter the Web Hosting business. Since I host all Outer Level owned sites on a dedicated server with plenty of Bandwidth…