I finally had a couple of hours this morning to catch up on my neglected news feeds. I subscribe to several hundred focusing on a large variety of topics.
This morning I found several related and informative articles on the topic of low budget marketing for the micro-isv. I thought that they might be interesting to my fellow indie developers.
Guy Kawasaki writes DIY PR:
So what I am recommending is not howto manage an agency, but something more radical: not hiring an agency at all. Here are ten reasons why.
My Micro-ISV with A great alternative to 30 day free trials:
What really got my attention is how Textexpander’s trial period works…
Because of a friend’s recommendation, I’m a TextExpander user myself. I too find the trial mechanism very good, not to mention helpful.
Coding Horror reveals How to Get Rich Programming:
What’s truly exciting about this is how the internet has created economic opportunity for a single programmer working alone.
Patrick McKenzie talks about Community-oriented Marketing:
If you attempt to sell something directly to the members of a community you are not a part of, you risk a great chance of falling afoul of community norms and an almost certain chance of wasting your time.
Daniel Jalkut examines Marketing a Negative:
You’d like to replicate us, but it just can’t be done.